Sunday, July 3, 2011

Victoria by Victoria Beckham

Mama-to-be Victoria Beckham, who is rumored to be giving birth to a baby girl tomorrow via scheduled c-section, recently sat down with Women’s Wear Daily to discuss her latest collection for Spring 2012, ‘Victoria by Victoria Beckham’.

The busy fashion mom designed a line of super girly dresses that focuses on a much looser silhouette with 60's shapes, perfect for a flirty summer look. The designs are much more fun and have a much less structured look then her current collection of dresses.

"These are the kind of dresses I've been searching for," Beckham told WWD , "The perfect little summer dress, something that was fun, something that was girly, something that was easy to wear, and something that would take you from day through the night."

The Victoria by Victoria Bekham collection is also geared towards a much wider audience then her super chic existing line of women’s wear. Not only is it available and designed for women of all different sizes, it has a much lower price point. At prices ranging from $550-$900 a dress, this collection still ain’t cheap, but it sure is more affordable than her other line that ranges in the thousands.

"I'm opening these designs to women and girls of all different shapes and sizes, people who maybe want something less tight and clingy and structured. It also makes it more comfortable for during the day. You can wear them with a pair of flats or a pair of heels and they look great."

Uh, did Victoria Beckham just say Flats?? Must be the pregnancy hormones!

They say the stylish mom took inspiration for the collection from teenage cartoon character Emily The Strange, but it seems to me like she was truly inspired by her current pregnancy style, with looser fitting, more comfortable clothes. I guess being big and pregnant gives Victoria a better understanding of clothing for comfort. That’s the look Victoria seems to be going these days, always modestly covering up her baby bump. You'd barely even know it was there!

We’re sure Victoria’s little baby girl will be just as stylish as her mama. She says her closet is already fully stocked “But not in an obnoxious way at all, I love the French clothes for little girls. I like little girls to look like little girls.” Can’t wait to see what her wardrobe has in store!

Collection Photos: Ben Wright/ Women's Wear Daily